NMIMS MBA Business Analytics
Semester III Project Pre-work and Semester IV Capstone Project
The NMIMS MBA in Business Analytics follows a structured project approach that enables students to develop analytical thinking, research capabilities, and practical problem-solving skills.
The Semester III Project Pre-work helps students prepare for the major capstone project by identifying a relevant business problem, defining project objectives, reviewing existing literature, and selecting suitable analytical tools and methodologies.
Students can explore areas such as customer behaviour analysis, sales forecasting, financial analytics, marketing performance, supply chain optimisation, and business intelligence.
Semester III – Project Pre-work
Two-Stage Project Structure: The Project is divided into two stages: Semester III: Project Pre-work (Zero Credits) – Optional but strongly recommended
Semester IV: Project (6 Credits) – Mandatory
Purpose of Project Pre-work (Semester III): The zero-credit stage in Semester III is designed to help students begin their project journey early. Although participation is optional, this stage provides valuable guidance and significantly improves students’ chances of successful completion in Semester IV.
Selection of Project Format: During Semester III, students must select one of the following approved project formats:
Research-Based Project: Involves conducting a systematic literature review to examine existing studies, theories, and research findings related to a selected topic. The project identifies research gaps, develops a logical research argument, and draws meaningful conclusions supported by relevant evidence.
Business Plan: Focuses on identifying a market gap, emerging opportunity, or unmet customer need and developing a viable business solution. It includes market analysis, business objectives, target customers, operational strategies, financial projections, and an implementation plan to assess feasibility and sustainability.
Problem-Solving Proposal: Addresses a specific operational, managerial, or organisational issue within the student’s department or workplace. It involves analysing the root causes of the problem, evaluating possible solutions, and recommending practical, evidence-based strategies to improve efficiency, performance, or decision-making.
Project Title Submission based on area of specialisation: Students must submit a project title.
Relevance to Area of Specialisation: The project title must be clearly aligned with the student’s chosen area of specialisation. Students must ensure that the scope and focus of their project reflect subject matter expertise in their specialisation. The areas of specialisation offered include:
Students specialising in Finance, HR, Marketing, Operations & Data Science, Information Technology, Business Analytics, and Business Management must choose project topics that directly pertain to their respective specialisation.
Alignment and Review: The submitted title will be reviewed for alignment with the selected specialisation by the faculty mentor. Students will receive feedback to confirm whether the title is appropriate or needs revision.