XIBMS – DAIKIN AIRCONDITIONER

XIBMS – DAIKIN AIRCONDITIONER

Circia 2001: A flashback to the US$ 4 million air-conditioner industry in India.

The new leaders in the Indian cooling market were the charismatic and international LG, Samsung and the all-American Carrier.  The homegrown warriors (Voltas and Blue Star), with more than thirty years of local expertise, were attempting a spirited comeback.  Not to forget the villains of the drama were the unorganized and unbranded sector with nearly 25% of the market.

The Government of India, with its adverse taxation policies (an excise duty of 32% and an import duty of 35%) nearly doubled the cost of any branded air-conditioner.  And the ubiquitous Rain Gods that lashed the country, naturally mitigating the summer heat, ate away the potential sales.

In this action packed drama entered the Japanese novice, Daikin a premium split air conditioner.  It was internationally known as a flawless, well-engineered product but it was unheard of, unproved and untried in India.

 

An additional factor that had to be kept in mind was the considerable price premium at which Daikin was pegged (more than 25%); this too in a market traditionally known for its frugality, and where for the most part, an air conditioner itself was a luxury.  And here was a brand, which was not only marketing a “luxury” product but had the temerity to price it even higher than other brands, making the task of rationalizing the purchase so much more difficult for the consumer.

The challenge, therefore, was not only to create the consumer’s preference for this 12^th  brand of air-conditioner in the country, but also to actually cajole as much as 25% premium (over the rest of the category) out of him.

 

QUESTION: To address this challenge, should it flash the “I am International” tag and hope that this had enough appeal to lure him?  A number of big global brands like Ray-Ban, Kellogg’s and KFC had tried this route without much success! Or, should it follow the International Daikin doctrine of endorsement and say, “Daikin cools the Sony Headquarters” or “Daikin cools the G8 summit”—a proposition that cued in the superiority of the product drawback in both the routes was that the Indian consumer might just turn around and say—“So what’s in it for me?”

 So what should this first time campaign for a new product launch do?

XIBMS – DAIKIN AIRCONDITIONER

XIBMS Institute

XIBMS Answer sheets, academic support

XIBMS assignment help, student assistance

XIBMS Institute solutions

Xavier mba answer sheets

Xibms mba case study answers

Xibms case study answers

Xavier emba answer sheets

Xavier emba case study papers

Xibms gms answer sheets

Xavier gms case study papers

Xavier advance diploma answer sheets

Xibms advance diploma case study answer sheets

Xibms dms case study answers

Xavier dms case study papers

At Global Study Solutions, we take immense pride in our ability to offer specialized support to students pursuing various programs at XIBMS Institute (Xavier Institute of Business Management Studies). Our dedicated team comprises experienced professionals who excel in crafting precise and well-researched solutions for assignments and case studies across different disciplines and courses.

Our commitment to aiding students in achieving academic success aligns perfectly with the educational standards upheld by XIBMS Institute (Xavier Institute of Business Management Studies). We understand the importance of delivering high-quality, customized solutions that meet the unique requirements of assignments and case studies within the institute\’s curriculum.

Whether in MBA, EMBA, GMS, DMS, or any other programs offered at XIBMS Institute (Xavier Institute of Business Management Studies), our team is equipped to provide expert guidance and meticulously crafted solutions. We prioritize accuracy, originality, and timely delivery, ensuring students receive the necessary assistance to excel academically.

We are dedicated to fostering an environment of academic excellence and providing dependable support to the esteemed students of XIBMS Institute (Xavier Institute of Business Management Studies).

XIBMS Answer Sheets

Customized Answer Solutions

MBA Assignment Solutions

EMBA Case Study Solutions

GMS Answer Sheets

DMS Assignment Help

Professional Writing Assistance

Tailored Academic Solutions

Specialized XIBMS Support

Academic Writing Services

Reliable XIBMS Assistance

Get expert assistance with your XIBMS Institute (Xavier Institute of Business Management Studies) assignments and answer sheets from our professional academic writing services.

Our team specializes in supporting students with XIBMS Institute (Xavier Institute of Business Management Studies) coursework, ensuring top-notch answer sheets and comprehensive solutions.

Ace, with our tailored assistance, your XIBMS Institute exams, offering precise guidance and accurate answer sheet preparation.

Seeking reliable help for your XIBMS Institute studies? Trust our academic writing services for meticulously crafted answer sheets and exceptional support.

Score high in your XIBMS Institute (Xavier Institute of Business Management Studies) assessments by availing our expert aid in preparing comprehensive and well-structured answer sheets.

 

XIBMS Project Report Writing Services

XAVIER Customized Project Reports

XIBMS Institute Project Support

XIBMS Professional Project Report Assistance

Quality Project Documentation

XIBMS Expert Project Report Writers

Comprehensive Project Analysis

Structured Project Report Services

XAVIER Detailed Project Documentation

XIBMS Project Evaluation Support

Custom Project Report Formats

XAVIER Project Research and Analysis

MBA/EMBA/GMS/DMS Project Reports

 

XIBMS Institute (Xavier Institute of Business Management Studies) assignments, solved papers, and study materials are available through our academic writing services.

Seeking assistance with XIBMS Institute coursework? Our professional team delivers accurate and timely solutions for all your academic needs.

Our specialized academic writing support simplifies access to XIBMS Institute (Xavier Institute of Business Management Studies) question papers and model answers.

Need expert guidance for your XIBMS Institute assessments? Our service offers comprehensive solutions for students seeking assistance.

Our academic writing services ensure precise and high-quality answers for XIBMS Institute assignments, aiding students in their educational journey.

 

Academic writing professionals play a crucial role in assisting students with their university assignments, striving to achieve several key goals:

Quality Assurance: Their primary aim is to deliver high-quality content that meets academic standards and fulfills the requirements of the university assignments. This involves thorough research, proper structuring, and adherence to guidelines provided by the educational institution.

Originality and Plagiarism-Free Content: Professionals in this field emphasize originality by creating authentic content free from plagiarism. To maintain academic integrity, they ensure that all information is appropriately cited and referenced.

Meeting Deadlines: Timely submission is a significant goal for academic writing professionals. They work within specified deadlines to provide students with completed assignments, enabling them to submit their work punctually.

Clear and Coherent Communication: Professionals strive to convey complex ideas in a clear, coherent, and academically appropriate manner. They focus on effective communication to ensure the content is easily understandable to the target audience.

Supporting Learning and Comprehension: Beyond completing assignments, academic writing professionals aim to support students\’ learning by providing explanations, analysis, and additional resources that help students grasp the subject matter more comprehensively.

Customization and Client Satisfaction: They tailor their services to individual student needs, providing personalized assistance and ensuring client satisfaction by addressing specific requirements and preferences.

Continuous Improvement: Academic writing professionals continuously update their knowledge base, research techniques, and writing skills to adapt to evolving academic standards and deliver the best possible support to students.