MBACSA

GLOBAL STUDY SOLUTIONS

IIBMS MBA ANSWER SHEETS

IIBMS – LINCOLN ELECTRIC

CASE: 3       LINCOLN ELECTRIC   IIBMS – LINCOLN ELECTRIC Lincoln Electric is one of the leading companies in the global market for arc welding equipment. This is a cost-competitive business in which consumers are price sensitive. Lincoln’s success has been based on extremely high levels of employee productivity. The company attributes its productivity to a […]

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IIBMS – REBRANDING MCJOBS

CASE: 4   IIBMS – REBRANDING MCJOBS IIBMS – REBRANDING MCJOBS As with most fast-food restaurant chains, McDonald’s needs more people to fill jobs in its vast empire. Yet McDonald’s executives are finding that recruiting is a tough sell. The industry is taking a beating from an increasingly health-conscious society and the popular film Supersize Me.

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IIBMS – STAR ENGINEERING COMPANY

CASE – 4   STAR ENGINEERING COMPANY IIBMS – STAR ENGINEERING COMPANY  Star Engineering Company (SEC) produces electrical accessories like meters, transformers, switchgears, and automobile accessories like taximeters and speedometers. SEC buys the electrical components, but manufactures all mechanical parts within its factory which is divided into four production departments Machining, Fabrication, Assembly, and Painting—and three

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IIBMS – GREAVES LIMITED  

CASE – 2   IIBMS – GREAVES LIMITED IIBMS – GREAVES LIMITED    Started as trading firm in 1922, Greaves Limited has diversified into manufacturing and marketing of high technology engineering products and systems. The company’s mission is “manufacture and market a wide range of high quality products, services and systems of world class technology to

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