What are Retailing? Explain the functions
Retail Management
Questions:
Q1. What are Retailing? Explain the functions of retailing.
Q2. Describe in detail various ‘theories of retailing’.
Q3. What are the several types of store locations ? Discuss.
Q4. Describe three type of shopping centers.
Q5. What is ‘customer relationship marketing’ ? briefly explain ‘Relationship Marketing strategies’ in Retailing .
Q6. What is meant by ‘Relationship Marketing’ ? Compare and contrast the relationship marketing in organized and unorganized retail sectors.
Q7. What are different ‘Retail promotion strategies’? Why media selection is a very important issue in retail management.
Q8. What do you mean by sales promotion? Write in detail different tools of sales promotion.
What are Retailing? Explain the functions
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What are Retailing? Explain the functions
