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 A project involved the creation of a Wage & Salary Program

Human Resource Management  A project involved the creation of a Wage & Salary Program CASE STUDY (20 Marks) A project involved the creation of a Wage & Salary Program. The […]

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 Ajay Sharma is manager -SU4, i.e. Sub Unit 4 and is direct uncharged of around forty five workers and ten supervisory staff

Essential of Management  Ajay Sharma is manager -SU4, i.e. Sub Unit 4 and is direct uncharged of around forty five workers and ten supervisory staff CASE STUDY (20 Marks) Ajay […]

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 Analyze the international expansion of B&L.

Bausch & Lomb – Effective positioning  Analyze the international expansion of B&L. The caselet details the business strategies adopted by B&L, the leading eye-care company. It explains how B&L adopted […]

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 Discuss the likely advantages of launching a suggestion program with monetary awards.

Human Resource Management  Discuss the likely advantages of launching a suggestion program with monetary awards. Case Studies CASE STUDY (20 Marks) This was an extensive project involving a company experiencing […]

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 Mr. Iyer was highly qualified, gold medalist and a most experienced scholar

Principles & Practice of management  Mr. Iyer was highly qualified, gold medalist and a most experienced scholar CASE STUDIES CASE STUDY (20 MARKS) Mr. Iyer was highly qualified, gold medalist […]

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 Recognize the importance of government in creating a pro-business environment in a country 

Singapore: Past Perfect, Future Tense  Recognize the importance of government in creating a pro-business environment in a country Singapore is one of the top financial centers of the world. The […]

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‘All Out’ – Marketing a Mosquito Repellant

‘All Out’ – Marketing a Mosquito Repellant Understand the changing dynamics of the Indian petroleum industry after the deregulation process The case, ‘The All Out Story’examines the success of the […]

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‘Hello Kitty’: A Japanese Superbrand

‘Hello Kitty’: A Japanese Superbrand To trace the evolution and growth of a hugely popular global brand. Hello Kitty was the name of a cartoon cat developed in 1974 by […]

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‘Legend’ – Redefining the Rules of Marketing PCs in China

‘Legend’ – Redefining the Rules of Marketing PCs in China Study how a properly conceived and well executed marketing strategy The case discusses the marketing strategy of Legend Group Limited, […]

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‘A’ delivered gold to a jeweler for making certain ornaments. Jeweler refused to deliver the ornaments when ready. He claims that until ‘A’ pays him the charges for making the ornaments and also the sum of Rs. 1,000,

‘A’ delivered gold to a jeweler for making certain ornaments. Jeweler refused to deliver the ornaments when ready. He claims that until ‘A’ pays him the charges for making the […]

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‘Goli ke Hamjoli’ (Friends of the Pill)- An Integrated Social Marketing Campaign

‘Goli ke Hamjoli’ (Friends of the Pill)- An Integrated Social Marketing Campaign Social marketing campaigns are not similar to commercial marketing communication campaigns Social marketing is gaining prominence in developing […]

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‘Sales Forecasting is a very difficult task’ Comment on the statement and also suggest some guidelines for the manager that can enhance the accuracy of the states forecast.

‘Sales Forecasting is a very difficult task’ Comment on the statement and also suggest some guidelines for the manager that can enhance the accuracy of the states forecast. ‘Sales Forecasting […]

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“SnapComms does more than just reduce email overload” Comment.

BUSINESS COMMUNICATION   “SnapComms does more than just reduce email overload” Comment.   CASE STUDY (20 Marks) Ability to swap content out quickly —Prior to rolling out the SnapComms solution, […]

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A Bank is considering expanding its asset management operations. The main risk is operational risk. It estimates that the expected operational risk loss from the new venture in one year is $2 million

A Bank is considering expanding its asset management operations. The main risk is operational risk. It estimates that the expected operational risk loss from the new venture in one year […]

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A company is planning to manufacture tennis rackets and has to decide location of the plant.

Operation Management A company is planning to manufacture tennis rackets and has to decide location of the plant. CASE STUDY (20 Marks) A company is planning to manufacture tennis rackets […]

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A company needs to be careful in its approach while taking decisions regarding territory management

LG India – Approach to Rural Markets A company needs to be careful in its approach while taking decisions regarding territory management The caselet discusses the reasons for the shift […]

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A consumer product company is considering the development and launch of a new mosquito repellent.

Marketing Management A consumer product company is considering the development and launch of a new mosquito repellent. CASE STUDY (20 Marks) A consumer product company is considering the development and […]

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A fictitious data set consisting of thirty respondents was created. The data was mainly constructed to find the relationship between the dependent and independent variable.

A fictitious data set consisting of thirty respondents was created. The data was mainly constructed to find the relationship between the dependent and independent variable.   A fictitious data set […]

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A fire occurred on 15th December, 1999 in the premises of ABC Co. Ltd. From the following figures, calculate the amount of claim to be lodged with insurance company for loss of stock

A fire occurred on 15th December, 1999 in the premises of ABC Co. Ltd. From the following figures, calculate the amount of claim to be lodged with insurance company for […]

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A guest walked up to the front desk agent in an upscale hotel, ready to check out. As she would normally do when checking out a guest, the agent asked the guest what his room number was.

A guest walked up to the front desk agent in an upscale hotel, ready to check out. As she would normally do when checking out a guest, the agent asked […]

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A handful of major players, compete head-to-head around the world in the chemical industry. These companies are Dow Chemical and Du Pont of the United States

A handful of major players, compete head-to-head around the world in the chemical industry. These companies are Dow Chemical and Du Pont of the United States   A handful of […]

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A high level US executive from New York, who was being groomed

Business Communication A high level US executive from New York, who was being groomed Case Studies CASE STUDY (20 Marks) A high level US executive from New York, who was […]

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A key element in both planning and controlling is information. What are the main attributes that information must possess in order to be useful to managers? And is the nature of the information required by managers at different levels similar or does it varies along with the hierarchy

A key element in both planning and controlling is information. What are the main attributes that information must possess in order to be useful to managers? And is the nature […]

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A large city government was putting on a number of seminars for managers of various departments throughout the city

A large city government was putting on a number of seminars for managers of various departments throughout the city   A large city government was putting on a number of […]

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A long forward contract subject to credit risk is a combination of a short position in a no-default put and a long position in a call subject to credit risk.” Explain this statement.

A long forward contract subject to credit risk is a combination of a short position in a no-default put and a long position in a call subject to credit risk.” […]

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A major challenge with an in sourcing outsourcing analysis involves gathering reliable data. Discuss the various groups that should be involved when conducting an insourcing outsourcing analysis

A major challenge with an insourcing outsourcing analysis involves gathering reliable data. Discuss the various groups that should be involved when conducting an insourcing outsourcing analysis A major challenge with […]

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A manufacturer of personal care products in the premium segment starts frequent sales promotions. What is likely to be the impact on the above-mentioned types

A manufacturer of personal care products in the premium segment starts frequent sales promotions. What is likely to be the impact on the above-mentioned types A manufacturer of personal care […]

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A manufacturing company was importing raw material for production

Essential of Management A manufacturing company was importing raw material for production CASE STUDY (20 Marks) A manufacturing company was importing raw material for production. The company was incurring huge […]

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A manufacturing company was importing raw material for production

Essential of Management A manufacturing company was importing raw material for production CASE STUDY (20 Marks) A manufacturing company was importing raw material for production. The company was incurring huge […]

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A Market Research organization was looking for a way to assess employee behaviors that were unrelated to actual job performance.

Principles and Practice of Management A Market Research organization was looking for a way to assess employee behaviors that were unrelated to actual job performance. Case Studies Case (20 Marks) […]

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