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Customer Relationship Management-Who can you get for the program core team? These must be individuals who are good enough at their real jobs that the company can’t afford

Who can you get for the program  Customer Relationship Management   Multiple Choices: Q1. High congruence means: a. High probability of success b. Low probability of success c. Zero probability of success d. None of the above Q2. Novo Jim’s excellent resource book for Recency, Frequency and Monetary is: a. Drilling high b. Digging the…
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NIBM – Customer Relationship Management – Explain the key elements of Customer Management

Explain the key elements of Customer Management Customer Relationship Management   1.Explain the key elements of Customer Management. 2.Technological progress makes transport marketing and spot buying easier. Explain giving examples. 3.Explain the stages of a buying cycle. 4.What are the effects of E – business in CRM?Explain. 5.What is Internal Marketing?Explain. 6.Explain the role of…
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NIBM – Customer Relationship Management – What forces within the control of the marketing manager are traditionally known as the marketing mix?Explain NIBM MBA Answer Sheets

What forces within the control of the marketing manager are traditionally known as the marketing mix?Explain Customer Relationship Management   1.What forces within the control of the marketing manager are traditionally known as the marketing mix?Explain. 2.Explain  the main components of a marketing plan for increased customer service effectiveness. 3.Explain how to build a loyal…
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NMIMS – Customer Relationship Management – Suppose you are Marketing Head of Telecom Service Provider Company and you are facing challenge of high customer attrition. Critically Analyze Customer

Suppose you are Marketing Customer Relationship Management Q 1: Critically Analyze Customer Relationship Management in various banking operations (Retail banking, Net banking, Key account management) of your choice of bank, suggest problems and how to improve CRM Practices. Q 2: Suppose you are Marketing Head of Telecom Service Provider Company and you are facing challenge…
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